PR Next

Monthly eZine for PR Professionals

South Asia FM is now Red FM

Posted by prnext on September 6, 2009


SFM has been rebranded as Red FM. All the 38 stations of SFM – which comprise 23 stations of South Asia FM (SAFL), 14 stations of Kal Radio and one station of Udaya FM – will undergo a change in identity. With this, the rebranded Red FM will have a total of 41 stations in its kitty, including Red FM’s existing stations in Mumbai, Delhi and Kolkata. The new brand identity of the radio venture was unveiled on August 14 in the North, East and West regions; and in the South, the new brand went on-air on August 1

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